This week on the podcast I have on certified conversion copywriter Prerna Malik of Content Bistro!

Prerna has worked with over 450 clients worldwide including some of the biggest and best names in the industry, such as Pat Flynn, Vanessa Lau, Amy Porterfield, Alli Worthington, and others!

She uses her proprietary framework and process for writing engaging copy that balances persuasion and personality with the precision of conversion science ensuring you get the ROI your business deserves.

Prerna Malik on the copywriting mistakes that you’re probably making and how to write better sales copy

Show notes

In today’s episode, you’ll find out:

• How Prerna got started in copywriting
• The best copywriting tricks so connect more deeply with new website visitors
• Two common copywriting mistakes people make
• What it’s like to join a community of your competitors
• How to go from blah to amazing FAQs on your sales pages
• How to use testimonials throughout your copy
• How to reduce resistance from a potential customer

Resources mentioned during the episode

• Content Bistro Website 
• Follow Prerna on Instagram 
• Follow Prerna on Facebook 
• Join their Facebook community for entrepreneurs
• Copyhackers
• Learn more about the Amplified Expert Academy program

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Thanks so much for tuning in. See ya next week!