Welcome back to the Human Connection podcast, I’m your host Brittney Lynn and today’s interview is with branding strategist Michelle Sanchez!

Michelle and I met through our mastermind, the CEO Roundtable, and I love her approach to brand strategy and storytelling. To her, branding isn’t just about colors and logos…it goes SO much deeper than that. 

We talk about a variety of topics listed below and I can’t wait for you to tune in! Also, at the top of the episode, I share all about my new program that’s opening up, The Amplified Expert Academy.

If you’re ready to be seen as a known, go-to expert in your industry but don’t know how to position yourself to relevant media outlets and are looking for a done-WITH-you offering, this is one you won’t want to miss. Tune in to hear more about it and click the link below to learn more and submit your application.

Michelle Sanchez on how to stand out from your competitors & why consistency is an important habit

Show notes

In today’s episode, you’ll find out:

• What “branding” really is and how it helps you connect on a deep, intimate level with your ideal audience
• How to stand out from your competitors in a crowded industry
• How to realign your business with your brand values during hard times
• What value-led actions are and why it’s important as a business owner to always be leading from your values
• The importance of consistency to become a trusted expert in your industry

Resources mentioned during the episode

• My values page
• Follow Michelle on Instagram
• Michelle’s personal website
• Michelle’s agency website, Baremade Studio
• Apply for my new program opening in October, The Amplified Expert Academy

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Thanks so much for tuning in. See ya next week!