Hey hey, welcome to the Human Connection podcast, I’m your host Brittney Lynn and today’s interview is with book whisperer Azul Terronez of Authors Who Lead.

Azul helps leaders write and publish books that people love so they can create their brand, grow their audience, and increase their influence.

Azul’s TEDx talk “What Makes a Good Teacher Great” has been viewed over 1.6 million times. Azul’s clients have included Wall Street Bestseller, Pat Flynn from the Smart Passive Income Podcast, Jadah Sellner co-founder Simple Green Smoothies and Dana Malstaff the founder of Boss-mom.

Guys…I never thought I would ever entertain writing a book (I actually share a story about this at the top of the episode and a conversation I had with Azul when we first met) but….there might be something there. Who knows! Maybe your girl will become an author one day.

Also, at the top of the episode I share all about my new program that’s opening up, The Amplified Expert Academy. If you’re ready to be seen as a known, go-to expert in your industry but don’t know how to position yourself to relevant media outlets and are looking for a done-WITH-you offering, this is one you won’t want to miss. Tune in to hear more about it and click the link below to learn more and submit your application.

Let’s get to the episode details!

Azul Terronez on how to write a book and untrain your editor brain

Show notes

In today’s episode, you’ll find out:

• The most common fears people have with writing a book and what holds most people back from ever putting pen to paper
• Advice for anyone who has a dream of writing a book but doesn’t feel “ready” 
• What to do when you have too many ideas
• How to get out of your own head and get clarity on why you’re writing your book
• What to do when you feel like you have writer’s block
• How to untrain your editor brain

Resources mentioned during the episode

• Apply for my new program, The Amplified Expert Academy
• Smart Passive Income 
• Start With Why by Simon Sinek
• I Know Why The Caged Bird Sings by Maya Angelou 
• The Old Man and the Sea by Ernest Hemingway
• Follow Azul on Instagram
• Authors Who Lead website
• Sign up for their free virtual summit 
• Follow me on Instagram

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Thanks so much for tuning in. See ya next week!